Startup CEO Reflections

A blog about building high potential businesses

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  • Fundraising

    Planning Time Horizons

    Jen Baird / February 22, 2025

    Especially essential when fundraising, startup leaders must be agile planners who can envision a whole array of plan options in progressive time horizons.

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    I Am Not Your Friend

    February 12, 2022
    Doors - Maybe You Haven't Asked Enough People

    Maybe You Haven’t Asked Enough People Yet

    May 27, 2020

    The Double-Edged Sword of Competition when Fundraising

    July 15, 2023
  • CEO Essentials,  Fundraising,  Selling

    The Power of Sales

    Jen Baird / February 15, 2025

    Founders and startup leaders, never lose sight of the power of commercial sales (a.k.a. revenue) to solve many of your problems. There are good reasons why investors are eager to jump on board a scaling commercial startup while moving cautiously on those still pre-revenue. Let’s explore why by unpacking the magic of sales.

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    Jen and Favory Sonata

    Prioritize Exercise While Building Your Startup

    June 20, 2020

    CEO = Chief Salesperson

    August 26, 2023

    Entreprenurial Leadership

    April 5, 2025
  • Uncategorized

    Leaders Become Culture

    Jen Baird / February 8, 2025

    Corporate culture is the set of values, beliefs, and behaviors that guide a company’s team – and it is known to have a massive impact on the success of a company and its employees. Yet, in a startup, how to develop culture can feel mysterious as it cannot simply be declared. Culture flows from a startup’s founder and leader, reinforced…

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    The Quiet Questions I Ask Potential Founder-CEOs

    February 21, 2026
  • CEO Essentials,  Management,  Team Building

    Hire When It Hurts

    Jen Baird / February 1, 2025

    Capital efficiency is critical when relying on investor capital rather than operating income to build your company. In the early stages, hire carefully. In fact, in general, put off expanding your team prematurely by only hiring when it hurts.

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    Family

    Family Enablers: The Source of an Entrepreneur’s Strength

    October 3, 2020

    Communicating with Investors at the Right Frequency

    May 8, 2021

    Using Lawyers Well

    November 14, 2020

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Startup CEO Reflections by Jen Baird 2026
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