Startup CEO Reflections

A blog about building high potential businesses

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  • CEO Essentials,  Fundraising,  Selling

    CEO = Chief Salesperson

    Jen Baird / August 26, 2023

    Because a successful entrepreneur ultimately must build a business that profitably sells a product to meet a sufficiently sized group of customers’ unmet needs, selling is one of the keys to success.

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    Life’s Foundation: Health

    August 28, 2021

    The Essential Fundraising Question: What is Your Plan?

    May 20, 2023

    Hire When It Hurts

    February 1, 2025
  • Fundraising

    A Full Suite of Fundraising Decks

    Jen Baird / August 19, 2023

    Fundraising decks come in various shapes and sizes to suit multiple purposes. There is no one-size-fits-all, so it pays to have a sense of the numerous sorts to make intelligent decisions about what to create and send in various circumstances.

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    Startup Fundraising is All About Trust

    August 8, 2020

    Side Hustle vs. All-in

    August 5, 2023

    The Risk of Idea Stealing

    May 15, 2021
  • Fundraising

    Founder – Investor Alignment

    Jen Baird / August 12, 2023

    To improve the chances of achieving the best outcomes, it is imperative to establish alignment between the founding team and supporting investors in high-potential startups who raise money.

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    Things I Wish I Knew When I First Started Fundraising

    December 17, 2022

    Drive, Intelligence, and Integrity

    June 24, 2023

    For a Fee, I will Fundraise for You

    June 7, 2025
  • Beginning,  Founding,  Fundraising

    Side Hustle vs. All-in

    Jen Baird / August 5, 2023

    At the beginning of forming a startup, there is a phase where there is tension between doing the startup alongside whatever is paying the bills and committing to going all-in. Let's reflect on the factors that play into this decision.

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    You May Also Like

    Compensating Tiny Teams

    March 3, 2023

    Beginning Again

    January 1, 2022

    How to Get a Job as a Founding CEO

    September 26, 2020

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Startup CEO Reflections by Jen Baird 2026
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