Startup CEO Reflections

A blog about building high potential businesses

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  • CEO Essentials

    CEO Whispering

    Jen Baird / August 31, 2024

    The job of a startup CEO is multi-faceted and endlessly challenging. Yet, there is no degree or comprehensive playbook out there to provide the training for how to succeed. Enter the "CEO Whisperer."

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    Opportunity Costs

    July 29, 2023

    When Health Changes Everything

    November 15, 2025

    Using Retained Recruiters

    April 19, 2025
  • CEO Essentials,  Leadership

    Critical Success Factor: Decision-Making

    Jen Baird / August 24, 2024

    Startup leaders, especially CEOs, must be effective decision-makers because a huge portion of the job of leading a startup is making an avalanche of decisions in many domains and often with limited context. Decision-making is a skill that can be developed. Yet it also demands the confidence to decide even when context and information are limited. If you are not…

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    Not Fast Enough

    November 16, 2024

    Making a Difference

    March 2, 2024

    Cap Table Housekeeping

    November 18, 2023
  • Relationships

    Benefit of the Doubt

    Jen Baird / August 17, 2024

    Collaborative relationships are at the core of building a startup business. This is value creation at its finest – and navigating the relational dimensions can make the difference between success and failure because good relationships unleash the power of the benefit of the doubt.

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    The Illusion of Control

    April 27, 2024

    Work-life balance?

    December 26, 2021

    Being Trustworthy

    September 24, 2022
  • Founding

    Hold Out for the Right Stuff

    Jen Baird / August 10, 2024

    As a serial entrepreneur, one of the things I have learned about founding startups is the critical importance of holding out for the right idea and the right team. You will invest years of your life trying to realize the potential of your startup vision – and the idea and the team are critical success factors.

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    You May Also Like

    Talking Entrepreneurship on Invisible Ink

    July 13, 2024

    How Do You Start a Company?

    July 1, 2020
    Co-founders

    The Value of Co-Founders

    June 9, 2020
  • Commercialization,  Fundraising

    Careful What You Wish For

    Jen Baird / August 3, 2024

    High-potential startups are practically defined by their ability to rapidly grow their revenue, so naturally, startup founders and CEOs feel tremendous pressure to get on the revenue train. However, be careful what you wish for!

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    References and Testimonials

    May 18, 2024

    Crawl Walk Run

    September 30, 2023

    Are We Ready to Ship?

    July 17, 2021

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Startup CEO Reflections by Jen Baird 2026
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