Startup CEO Reflections

A blog about building high potential businesses

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  • Being a Christian CEO,  Relationships

    Whole Personhood

    Jen Baird / December 30, 2023

    There is something about the advancing years, marked by birthdays, New Year’s celebrations, and life stages, that invites pausing for a bit of introspection and reflection. What makes up a whole life?

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    What We Choose to Invest Our Time In

    January 4, 2025

    Appreciating Important Things in Life

    November 25, 2023

    When Health Changes Everything

    November 15, 2025
  • Being a Christian CEO,  CEO Essentials

    Light

    Jen Baird / December 23, 2023

    I love it when someone points out yet again the difference between light and darkness. You cannot “create” darkness directly or say, “Let there be dark,” because darkness is the absence of light. To “achieve” darkness, you must remove sources of light. Any light at all diminishes darkness. On the other hand, light pours out from itself. A light source…

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    What We Choose to Invest Our Time In

    January 4, 2025

    The Stress-Management Power of Thankfulness

    November 27, 2021

    Company Building with the Lord

    September 4, 2021
  • Communication,  Leadership

    The Why Behind

    Jen Baird / December 16, 2023

    Getting everyone aligned and moving in the same direction is a critical startup leader responsibility and skill. Articulating the “why” behind the direction makes all the difference by supplying the underlying reasons, motivations, or rationales behind a particular direction, decision, proposal, or action.

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    Big Sticks

    July 2, 2022

    Pants and People

    July 9, 2022

    The Great Divide

    February 19, 2022
  • Budgeting & Finance,  CEO Essentials

    Thresholds of Spending

    Jen Baird / December 9, 2023

    What seems like “a lot” of money? There is no absolute answer as it really depends on what you are used to spending routinely. This is one of those phenomena that affects entrepreneurs as they grow their companies – and it deserves some intentional management.

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    Know Your Numbers

    April 20, 2024

    Startup Financial Modeling: Things to Know

    May 27, 2023

    Building a Financial Function

    January 13, 2024
  • CEO Essentials,  Risk & Decision-Making

    Consider Your BATNA

    Jen Baird / December 2, 2023

    Deep into a critical negotiation, how far do you go? What risks do you take? How should you think about your possible positions? These are essential questions that a startup leader must navigate in myriad scenarios – and BATNA is one of the most potent tools for deciding what to do.

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    Critical Success Factor: Decision-Making

    August 24, 2024

    The Value of Doing Something Intrinsically Hard

    May 29, 2021

    Life’s Foundation: Health

    August 28, 2021

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Startup CEO Reflections by Jen Baird 2026
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