Startup CEO Reflections

A blog about building high potential businesses

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  • CEO Essentials,  Leadership,  Risk & Decision-Making

    What is that Light?

    Jen Baird / August 27, 2022

    There are moments when you are not sure if what you see is a light at the end of a tunnel or an oncoming train.

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    Making a Difference

    March 2, 2024

    Using Retained Recruiters

    April 19, 2025

    An Essential Entrepreneurial Enabler: Learning

    November 21, 2020
  • CEO Essentials

    Strategic Startup Scoping

    Jen Baird / August 20, 2022

    Recently I was chatting with a founding team who had been asked by their investor to broaden their business scope to span several vastly different industries as customer targets. Their questions reminded me of how critical and challenging it is to determine the right strategic scope for a high-potential startup.

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    Armor vs. Authenticity

    March 29, 2025

    Life’s Foundation: Health

    August 28, 2021
    Focus

    Focus Means Saying No

    September 19, 2020
  • Relationships

    Trusted Collaborators

    Jen Baird / August 13, 2022

    I have been reflecting on how I make decisions for my startup – and the role of my trusted inner circle.

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    Going Virtual

    June 26, 2021

    Co-Founder Dreaming

    February 25, 2023

    Pants and People

    July 9, 2022
  • Building,  Team Building

    Creating, Refining, and Executing

    Jen Baird / August 6, 2022

    When building a startup, you create “stuff” that gets refined and becomes the playbook the team executes.

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    Every Startup is a Custom Job

    July 30, 2022

    You Cannot Learn All You Need to Know on the Internet

    June 17, 2023

    In-sourcing and Outsourcing

    September 28, 2024

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Startup CEO Reflections by Jen Baird 2026
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