Startup CEO Reflections

A blog about building high potential businesses

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  • Building a Team,  Fundraising

    The Challenge of Raising Money as a Solopreneur

    Jen Baird / February 24, 2024

    What is the minimum team size when raising capital for your high-potential venture? Greater than one.

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    Ask the Right Hiring Question

    March 15, 2025

    The Benefits Tightrope: How Early-Stage Startups Should Think About Employee Perks

    August 30, 2025

    Specialties Matter

    January 28, 2023
  • Budgeting & Finance,  Management,  Service Providers

    A Startup’s Chart of Accounts

    Jen Baird / February 17, 2024

    Building a business requires accounting for the funds flowing in and out of it. Honestly, it is one of those necessary evils that few entrepreneurs want to spend time on even though it is essential.

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    Breakeven Point: Why It’s Not Actually a Point

    January 31, 2026

    Banking for Startups

    January 20, 2024

    Thresholds of Spending

    December 9, 2023
  • Fundraising

    VC Intro Call Playbook

    Jen Baird / February 10, 2024

    For first-time VC fundraisers, when the invitation comes for an initial intro call to learn more about the business, the questions arise. What to expect? How to approach the conversation? When to follow-up? While every situation is unique, this post lays out a playbook to help get you started in successfully navigating introductory calls with venture capitalists.

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    You May Also Like

    Due Diligence Data Rooms

    May 25, 2024

    The Role of a Lead Investor

    October 10, 2020

    I Am Not Your Friend

    February 12, 2022
  • CEO Essentials,  Founding

    What Gets You Up in the Morning?

    Jen Baird / February 3, 2024

    Founding a startup to solve a problem is a big commitment.  Before you launch, you need to carefully examine your heart and motivations to ensure you are ready for the challenge of such a marathon undertaking!

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    Considering A Whole Life

    June 10, 2023

    Delivering Sound Bites

    July 3, 2021

    Strategic Startup Scoping

    August 20, 2022

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Startup CEO Reflections by Jen Baird 2026
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