Startup CEO Reflections

A blog about building high potential businesses

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  • Fundraising

    Due Diligence Data Rooms

    Jen Baird / May 25, 2024

    A due diligence data room is an electronic repository used in startup fundraising to provide potential investors with detailed, confidential company documentation for evaluation, helping to secure investment.

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    Side Hustle vs. All-in

    August 5, 2023

    Startup Fundraising is All About Trust

    August 8, 2020

    Fundraising Seasonality

    April 13, 2024
  • Commercialization

    References and Testimonials

    Jen Baird / May 18, 2024

    Entrepreneurs face challenges introducing innovative products, needing to derisk the process for prospects and secure early adopters with testimonials and references to build broader confidence.

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    The Rocket Launch Feeling

    January 22, 2022

    Are We Ready to Ship?

    July 17, 2021

    The Feel Good Conference Mirage

    December 14, 2024
  • Fundraising

    The Nature of Warm Introductions

    Jen Baird / May 11, 2024

    Warm introductions are vital for fundraising, leveraging trusted networks to efficiently connect startups with investors amid a crowded market, enhancing deal screening and investment opportunities.

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    Cap Table Housekeeping

    November 18, 2023

    Drive, Intelligence, and Integrity

    June 24, 2023

    Wrangling a Fundraising Round

    December 31, 2022
  • Fundraising

    Negotiating Power in Startup Fundraising

    Jen Baird / May 4, 2024

    Negotiating with investors is tough for startups due to information and power imbalances.

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    Milestones

    September 16, 2023

    The Power of Sales

    February 15, 2025

    The Complicated Logistics of A Close

    November 4, 2023

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